Prada Marfa!

Prada Marfa
What is it? Prada Marfa is a Prada store that isn’t, in Marfa, which it isn’t either!
What makes it wonderful? This high-end fashion store is actually the work of Berlin art duo, Elmgreen and Dragset! With the blessing of Miuccia Prada herself and $80,000 worth of shoes and handbags from her fall/winter collection, Prada Marfa “opened” for the first time exactly 13 years ago today (October 1, 2005)!

The whole idea behind Prada Marfa was to build it and leave it to the elements to show that even these fancy, expensive items would eventually dissolve into the landscape! Since a couple of vandals smashed windows and painted it up, though, various organizations have stepped in to keep it from degrading. We’ll see how long it lasts in the wild, West Texas desert!

How can I Help the Helpers? HERE’S HOW:

Where is this place? SW side of US-90
0.6 miles NW of Chilicote Ranch Road
Valentine, TX 79854

From Austin: ~466mi (750km) — 7.8hrs
From Dallas: ~551mi (887km) — 9.2hrs
From El Paso: ~157mi (253km) — 2.7hrs
From Houston: ~625mi (1006km) — 10.5hrs

When should I go? Whenever the mood strikes you!

Prada Marfa

Click here to see more rare and unusual phenomena!

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.